nought.today

nought.today is short, memorable and brandable, ideal for creative projects, blogs, or minimalist product lines. Its unique .today TLD boosts relevance for news, launches and time-sensitive offers, increasing resale and marketing value.

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Estimated Resale Value100 USD
Business Idea

A simple app to 'reset to zero' every day: track spending, set micro-budgets, and close the day at nought to build long-term savings habits.

PROBLEM
People struggle with complex budgets, impulse spending, and poor daily visibility of cash flow, which makes saving inconsistent and stressful.
PERSONAS
Young professionals, freelancers, students and debt-reduction seekers who want bite-sized daily finance control and better saving habits.
VALUE PROPOSITION
Freemium app with premium features (auto-categorization, bank sync), affiliate financial products, and white-label partnerships with fintechs.
WHY NOW?
Open banking and PSD2 make account aggregation easy; rising consumer debt and demand for simple, habit-driven finance tools create opportunity.
MONETIZATION
Monthly subscriptions, premium feature packs, referral commissions on financial products, and B2B licensing to neobanks and employers.
WHY nought.today?
nought.today evokes a daily reset to zero — perfect for a product promising fresh financial starts each day.
Business Idea

Daily guided micro-detox sessions, habit nudges and accountability to 'zero out' screen time each day and rebuild focus with short exercises.

PROBLEM
Chronic distraction, poor sleep and burnout from constant device use; people need manageable, daily rituals to reclaim attention.
PERSONAS
Knowledge workers, parents, students and corporate wellness programs seeking practical, short digital-detox routines and measurable progress.
VALUE PROPOSITION
Subscription app with guided sessions, community challenges, analytics, and corporate wellness licensing for employee focus programs.
WHY NOW?
Post-pandemic hybrid work, awareness of screen harms, and demand for micro-habit tools make a daily detox coach timely and scalable.
MONETIZATION
Consumer subscriptions, corporate contracts, sponsored premium challenges, and in-app sales of guided courses and coaching.
WHY nought.today?
nought.today suggests clearing to zero every day — an ideal metaphor for daily digital resets and renewed focus.
Business Idea

A local-first platform delivering daily zero-waste tips, peer-to-peer swaps, and listings for reusable goods to reduce consumption and landfill waste.

PROBLEM
Consumers want sustainable choices but face information overload and lack local channels to reuse, swap, or source low-waste goods.
PERSONAS
Eco-conscious shoppers, community groups, repair cafes, and local makers who want practical daily actions and a local exchange network.
VALUE PROPOSITION
Community marketplace with premium listings, local ads, workshops, and sponsored content from sustainable brands; events and verified partners.
WHY NOW?
Sustainability is mainstream, municipal support for circular initiatives is growing, and local marketplaces are resurging post-COVID.
MONETIZATION
Transaction fees, local premium listings, memberships, sponsored content, workshops/tickets, and partnerships with sustainable brands.
WHY nought.today?
nought.today communicates zero-waste and daily action — ideal for a platform focused on starting each day with 'nought' consumption.
Made with ❤️ in 🥐 Paris & 🌴 Bali